Every project has its unique DNA
Marketing Automation
Implementation
Union for Reform Judaism (URJ)
The URJ needed a comprehensive solution to streamline its operations and enhance its ability to connect with its audience on a more personal level, ultimately driving higher engagement and donations.
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Solution
Led the deployment of Salesforce Marketing Cloud, tailored to URJ’s needs, and integrated it with their existing CRM system.
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Results
Achieved a 25% increase in fundraising efficiency and significantly improved audience engagement and retention.
Data Governance and
Compliance
Union for Reform Judaism (URJ)
URJ needed to ensure data accuracy and compliance with industry standards across its marketing platforms.
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Solution
Established robust data governance frameworks, ensuring compliance with data privacy regulations and optimizing data utilization.
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Results
Maintaining full compliance with GDPR and other data privacy regulations led to more effective and targeted marketing efforts.
Digital Strategy and
CRM Integration
Hadassah, The Women's Zionist Organization of America, Inc.
Hadassah needed to boost online donations and improve donor acquisition through a more effective digital strategy and CRM integration.
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Solution
Directed the digital marketing strategy, integrating their CRM with digital marketing platforms to streamline data flow and enhance campaign targeting.
Results
Increased online donations by 35% and achieved a 40% growth in donor acquisition.
Vendor Management
and Data Privacy
Robinson Studios LLC
Robinson Studios required efficient vendor management and needed to ensure that its data management practices were compliant with data privacy laws.
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Solution
Managed vendor relationships, negotiated contracts, and implemented data privacy protocols.
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Results
Optimized operational costs and ensured consistent service quality, contributing to a 30% increase in profitability.
Audience Engagement
Strategy
Union for Reform Judaism (URJ)
URJ needed to increase audience engagement and retention in a competitive nonprofit sector.
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Solution
Led a comprehensive audience engagement strategy utilizing advanced marketing technologies and analytics tools.
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Results
Significantly improved audience retention and engagement, contributing to the organization’s growth.
Technology Deployment and Enablement
Hadassah, The Women's Zionist Organization of America, Inc.
Hadassah needed to enhance its digital marketing efforts by adopting new marketing technologies and providing training to ensure effective usage.
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Solution
Managed the deployment of new marketing technologies and provided customized training sessions to the marketing team.
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Results
Enhanced the team’s efficiency and effectiveness, significantly increasing donor acquisition and engagement.